Source: Refrigeration Express
If the household air-conditioning achievements in the past 10 years of domestic enterprises continued brilliant, then the central air-conditioning will be the next 10 years to create a new brilliant domestic enterprises strategic heights. But compared with the household air-conditioning, central air-conditioning technology innovation threshold higher, marketing system is more complex, incomplete industry chain of contradiction is more prominent, also requirements for the overall strength of the enterprise funds, the scale, the brand and so unprecedented.
In recent years, Chinese and foreign enterprises around the "home air conditioning" market, the increasingly fierce competition in the market. Among them, to beauty, Haier, Gree is representative of the local enterprises, began to continuous extrusion including Samsung, LG, Hitachi, Panasonic, sharp foreign brands of living space, showing a local enterprise group dominance pattern.
This year, a large number of foreign companies have retreated from the domestic air conditioner market central air-conditioning market. Although this is the cruelty of competition, but also from the side of the future of China's local enterprises to upgrade the transformation of strategic heights - the central air-conditioning market. Air conditioning and refrigeration big market experts believe that the central air-conditioning market will become the next 10 years, air conditioning companies compete for the main battlefield.